ALEXUS
I am a 22 year old content-creator specialized in User Generated Content (UGC) and a physician assistant student based in Texas with a passion for creating both organic and ad-style content. My intention is to act as a reliable source for consumers, while working with brands/businesses to create high quality, organic, and captivating content to build trust with your audience and enhance revenue growth.
I have created several converting viral short-form videos in the past and understand how to utilize current trends, aesthetics, and direct response best practices for optimized reach. Working with me will ensure you receive content that is in line with your brand's/business' goals. I'm confident that working together will be a success!
- alexus nguyen
SHORT-FORM VIDEO PORTFOLIO
PRODUCT SHOWCASE
WOSADO
LIFESTYLE CONTENT
BRAID TUTORIAL
PRODUCT SHOWCASE
RENPHO
PRODUCT & LIFESTYLE
CONTENT
AFFILIATE PROMOTIONS
REMOTASK
PRODUCT SHOWCASE
SOLAWAVE
AFFILIATE PROMOTIONS
RECEIPT JAR
PRODUCT COMPARISON
WOSADO
PRODUCT SHOWCASE
COSRX
LIFESTYLE CONTENT
GROCERY SHOPPING
EXPERIENCED BASED CONTENT
AQUARIUM AT MOODY GARDENS
GET READY WITH ME
NIVEA, SHISEIDO, + COBIGELOW
VOICEOVER CONTENT
ARDELL BEAUTY
AESTHETIC UNBOXING
JELLYBEAN CELINE X ALLAWAKE COFFEE
TIKTOK TREND
PEACH SLICES
PRODUCT DEMO + REVIEW
SUNGBOON EDITOR
PRODUCT RECOMMENDATION
CLEAR CARE
PRODUCT SHOWCASE
OLAPLEX
COUPLES RESTAURANT EXPERIENCE
SUSHI KADAN
STORY TIME + GRWM
AXIS - Y
VIRAL
CONTENT
TIKTOK
SHOP
ANALYTICS
2024 METRICS
Year to Date
GMV
Gross Merchandise Value
$600,000+
$600,000+
Purchase made directly from content
9,500+
9,500+
PRODUCT CLICKS
Number of clicks on the product link
900,000+
900,000+
PRODUCT VIEWS
Number of times a product has been viewed
50,000,000+
50,000,000+
DEMOGRAPHICS
2024 METRICS
Year to Date
GENDER
Male
23%
Female
77%
Other
0%
18 - 24
AGE
25 - 34
35 - 44
44 - 54
55+
44.9%
32.3%
12.0%
6.4%
4.5%
COUNTRIES
United States
United Kingdom
Canada
Philippines
Australia
81.5%
5.7%
3.3%
3.1%
1.8%
CITIES
Chicago
Houston
Los Angeles
Brooklyn
Dallas
15.2%
14.7%
14.4%
11.1%
8.6%
By becoming your target audience! I will study your ideal customer and the kind of content they like to digest. What are their character traits? What are their desires, what solutions are they looking for?
I’ll use hooks/cliff-hangers to capture consumer’s attention within the first few seconds of each short-form video ad to stimulate a question within the consumer that can only be answered by watching the video..
Then I will quickly communicate why your product/business is the solution to their problem. I will create a
visual representation for their desires/ideal life, and show how your product makes those desires attainable for them.
I will relate to the audience with content that is trustworthy, and matches their specific aesthetic to ensure the content is visually inviting, and evokes emotion within the audience..
Your target audience won’t be able to look away!
WHY UGC?
THE INTENTION
IF YOU YOU WANT TO INCREASE BRAND AWARENESS AND ENHANCE REVENUE GROWTH, YOU NEED UGC.
Customers are no longer resonating with unrealistic ad campaigns curated by brands/businesses. They want to see content created by real people that they can relate to and trust.
This new ad-format increases consumer trust in a brand and product, resulting in enhanced revenue growth. This means increased engagement, conversions, and brand awareness.
UGC CREATOR
VS. INFLUENCER
UGC CREATOR
VS. INFLUENCER
• 79% of people say UGC highly impacts their purchasing decisions
• UGC has been found to be 42% more effective and have a 6.9x higher engagement rate than basic branded content
• 92% of consumers trust content coming from authentic creators more than any other format of brand messaging
• UGC ads get 4x higher click-through rates
• Consumers on average spend 5.4 hours per day with user-generated content
An influencer is someone who uses their platform and audience to promote products and brands, while a UGC creator is someone who creates content for brands to use on their own social media platforms, ads, websites, email marketing etc. Because the content is created directly for the brand, UGC is more strategic and in line with the brand’s goals than influencer content.
With influencers, you’re paying for their audience, with UGC creators, you’re paying for their content.
"UGC is a digital marketing asset that presents a brand in an organic and authentic light."
TAKE YOUR SOCIAL MEDIA TO THE NEXT LEVEL
GET IN TOUCH
Looking for couple content?
mgmt.lexi@gmail.com
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